25 Techniques for Getting Social Media Exposure

Social media has become an integral part of our lives, and it has transformed the way we communicate and share information. Whether you are an individual or a business, social media can provide you with an incredible platform to reach out to your target audience and get your message across.

However, getting noticed on social media can be a daunting task, especially if you are just starting. Fortunately, there are numerous foolproof techniques that you can use to get fast social media exposure. In this article, we will discuss 25 techniques that can help you boost your social media presence and get the attention you deserve.

  1. Optimise your profile
    Make sure your profile is complete, including your bio, profile picture, and header image. Use relevant keywords and hashtags in your bio to help people find you easily.
  2. Post consistently
    Consistency is key when it comes to social media. Post regularly, and keep your followers engaged with fresh, interesting content.
  3. Use hashtags
    Hashtags are a great way to increase your visibility on social media. Use relevant hashtags in your posts to attract new followers and reach a wider audience.
  4. Engage with your audience
    Social media is a two-way street. Engage with your followers by responding to their comments and messages, and by liking and sharing their posts.
  5. Share user-generated content
    Sharing content created by your followers is a great way to build community and increase engagement on your social media channels.
  6. Run contests: Contests are a great way to get people excited about your brand and increase engagement. Make sure to follow the rules and regulations of the social media platform you are using.
  7. Collaborate with influencers: Partnering with influencers can help you reach a wider audience and increase your brand’s credibility.
  8. Use paid social media advertising: Paid social media advertising can help you reach your target audience quickly and effectively.
  9. Share behind-the-scenes content: Sharing behind-the-scenes content can help humanise your brand and build a deeper connection with your followers.
  10. Use video content: Video content is more engaging than static images or text. Use video content to showcase your brand’s personality and tell your story.
  11. Cross-promote on other social media platforms: Promote your social media channels on other platforms, such as your website or email newsletter, to increase your following.
  12. Create shareable content: Create content that is worth sharing, such as info-graphics or how-to guides, to increase your social media reach.
  13. Use humour: Humour is a great way to connect with your audience and make your brand more relatable.
  14. Monitor your analytics: Use analytics tools to track your social media performance and adjust your strategy accordingly.
  15. Use social media listening tools: Social media listening tools can help you stay on top of what people are saying about your brand and respond to any negative comments or feedback.
  16. Create a social media calendar: Plan your social media content in advance to ensure that you are posting consistently and strategically.
  17. Use live streaming: Live streaming is a great way to connect with your audience in real-time and create a sense of urgency around your content.
  18. Host webinars: Webinars are a great way to establish your brand as an authority in your industry and provide value to your audience.
  19. Use Instagram stories: Instagram stories are a great way to showcase behind-the-scenes content and create a more personal connection with your followers.
  20. Use Twitter chats: Twitter chats are a great way to engage with your audience and increase your brand’s visibility. Participate in relevant Twitter chats and use the chat’s hashtag to reach a wider audience.
  21. Use Instagram reels: Instagram reels are short, entertaining videos that can help you reach a wider audience and increase engagement on your Instagram account.
  22. Use LinkedIn to network: LinkedIn is a great platform for networking and building professional relationships. Use LinkedIn to connect with industry leaders and potential clients.
  23. Use Facebook groups: Facebook groups are a great way to build a community around your brand and connect with like-minded individuals. Join relevant Facebook groups and share your content to increase your reach.
  24. Use Pinterest to showcase your brand: Pinterest is a visual platform that can help you showcase your brand and attract new followers. Create boards that align with your brand and share high-quality images to increase engagement.
  25. Use social media management tools: Social media management tools can help you streamline your social media strategy and save time. Use tools like Hootsuite or Buffer to schedule posts, monitor analytics, and track mentions of your brand.


Q. How long does it take to see results from social media exposure techniques? A. It varies depending on the technique and your audience, but consistency is key. Stick with your strategy and monitor your analytics to see what works best for you.

Q. Should I use all 25 techniques at once? A. It’s up to you, but it’s usually better to focus on a few techniques and do them well rather than spreading yourself too thin.

Q. What if I don’t have a large following? A. Don’t worry about your following size. Focus on creating quality content and engaging with your audience. The followers will come with time.


Social media can be a powerful tool for businesses and individuals alike, but it takes time and effort to get noticed. By using these 25 foolproof techniques, you can increase your social media exposure and reach a wider audience. Remember to stay consistent, engage with your audience, and track your analytics to adjust your strategy as needed. With time and effort, you can build a strong social media presence and achieve your goals.